alulu REWARDS VERIFIED LEARNING PROGRESS, NOT JUST COMPLETION.

alulu encourages and promotes learner course completion by actively tracking learning progress during a course—not just the finish line.

Through commitment and positive learning behaviours, learners can earn retailer funded discounted gift cards from 4,000+ brands across 30+ countries as they complete key milestones, with no reward budget required.

RETAILER FUNDED ⓘ NO REWARDS BUDGET REQUIRED

Value comes from our retail partners; your organisation doesn’t prepurchase, reimburse, or hold a rewards budget.

What alulu can do

alulu can:

Create a quiet, inflow recognition layer tied to learners’ verified progress

Enable timely, usable discounts people recognise (not abstract points)

Support learning motivation by making progress visible and validated

Supercharge engagement and completion of compliance-type training

alulu does not:

Promote demotivating leaderboards, or ineffective end of course bribes

Make use of unsolicited spammy updates or pressure tactics

What we make possible

alulu encourages positive engagement,  completion and sustained learner retention by recognising verified learning progress during a course with recognised and immediately usable retailer funded rewards, requiring no rewards budget or upfront float from the organisation.

What we make possible

alulu encourages positive engagement,  completion and sustained learner retention by recognising verified learning progress during a course with recognised and immediately usable retailer funded rewards, requiring no rewards budget or upfront float from the organisation.

Learner
Reactivation

Bring inactive learners back—without discounting or manual chasing.

Completion
Acceleration

Reduce early drop-off and shorten time to completion.

Retention
Loop

Give learners a clear reason to return—activated by verified progress.

Progress Intelligence

Detailed progress analytics, performance trends, and learner feedback across courses.

how alulu works

Built for Encouragement and Positive Action

A frictionless platform designed to drive engagement and verify real progress without the noise. Simple, transparent, and learner-focused. No cashback, no points, no discount marketplace.

01.

Activate

Creators  and course providers add alulu to their courses with lightweight setup and approved copy.

02.

Opt In

Learners complete the easy alulu sign up form and link their personal account.

03.

Verify

alulu confirms monitors and tracks learning milestones (e.g., module progress, completion and other specified learning achievements).

04.

Unlock

Once learner progress is verified in alulu, learners unlock retailer funded discounted gift cards (from 4000+brands – across 30+ countries).

05.

Purchase

Learners received discounts at checkout – no wallet or stored balance.  Easy and Smart.

Small timely recognition that motivates learners consistently – with no rewards budget for creators to manage or monitor

What are the Benefits for learners?

Real value for real progress, delivered safely and clearly.

When learning progress is verified, learners unlock retailer funded discounted gift cards – real, usable value for real progress.

Each verified milestone unlocks lower prices on retailer funded, real-world gift cards, eligible across 4,000+ brands in 30+ countries ; not cash and not points.

Powered by Stripe. Learners pay the unlocked price at checkout. No balances to manage. No money stored in accounts.

A tangible reason for learners to stay committed and motivated – recognition during the learning journey, not just at the end.

Explicit learner opt-in, easy opt-out, and only the minimum data required.

Why we built alulu

A note from the founders

More than four thousand years ago, one of the earliest surviving economic records documented beer delivered by a brewer named Alulu — a tangible reward for work completed.

From the Founders

Today, investing in yourself is different. The real payoff often comes much later — a qualification, a promotion, better earnings — and that distance makes momentum harder to sustain.

From the Founders

We built alulu because we believe progress should feel meaningful along the way, not only at the end.

From the Founders

Small, ongoing incentives help sustain lifelong learning and drive personal achievement, confidence and recognition.

From the Founders

alulu

FAQ'S

No. alulu is an incentive system. Verified learning progress unlocks lower prices on real-world gift cards.

No. alulu reinforces progress without discounting your product, using disciplined, explainable economics.

A lightweight setup and approved language for clarity; learners then opt in and link their course.

Explicit opt-in, easy opt-out, and minimum data to run the experience and measurement-explained in plain language.

No. We keep claims conservative and publish only what clean, explainable methods support.

No. Learners pay the unlocked price at checkout. alulu does not store balances.

Verified progress means milestones confirmed by the course platform (e.g., module completion or checkpoints), not self-reported activity.

Eligible gift cards are available across 4,000+ brands in 30+ countries, with availability varying by country and brand.

Make progress feel valuable today.

Contact Us

See alulu in action by booking a session through the link below, or get in touch via our contact form.

Send us a note